The Coronavirus outbreak has had an undeniable impact on the retail sector, with the closure of stores, restricted store hours, reduced capacity in supply chains and major retailers struggling to meet consumer needs.
However, with consumers relying on online shopping more than ever right now, there are opportunities arising for smaller eCommerce businesses, so it’s never been more essential to keep your stock moving smoothly.
Although there is a high demand for household essentials and medical supplies, the need for what may be described as non-essential items is still strong. Current buying trends show that consumers are also spending money on entertainment (such as toys and games), hair and beauty products, electronics, exercise equipment and home and garden items.
If you run a small eCommerce business, this could be an opportunity to gain new customers and grow brand awareness, but you’ll need a solid fulfilment and shipping strategy to support these objectives. We’ve put together ten tips to help you keep your stock moving during the Coronavirus pandemic.
You can improve efficiency, by adding some automation to your ordering and shipping process. Using our free shopping cart integrations you can connect your eBay or Shopify store to our shipping calculator. As soon as an order is placed, it will instantly calculate the cheapest shipping rate for that item.
Online stores don’t need to be stocking hand sanitizer and anti-bac spray to keep selling during this time. What one person considers to be a non-essential item, could be a lifeline to someone else, so don’t underestimate the scope of consumer needs during this crisis.
In a time when there is much uncertainty, one thing that is certain is consumer shopping habits will change as a result of Coronavirus and online shopping will be at the forefront. If you’re a small online seller looking to grow, this could be a good opportunity for you to tighten up your shipping and fulfilment processes and get ahead of the curve.